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Survey Says Home Staging Helps Sellers Sell

Everybody wants their home to look great when they put it up for sale. After all, the better it looks, the more likely it’ll sell quickly and for the right price. But how far do homeowners need to go when prepping their home for buyers? Well, according to a new survey from the National Association of Realtors, they may want to consider bringing in a professional. The NAR’s Profile of Home Staging found that nearly half of seller’s agents said having a home professionally staged helped it sell quicker. Among all agents, 20 percent said staging increased the price homes sold for, raising them up to 5 percent higher than similar homes in the area that weren’t staged. Jessica Lautz, NAR’s deputy chief economist and vice president of research, says putting in the extra effort can make a difference in today’s market. “As days on market has lengthened for home sellers, it is not a surprise to see the return of home staging as a tool to attract potential buyers,” Lautz said. “Buyers want to easily envision themselves within a new home and home staging is a way to showcase the property in its best light.” (source)

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